Germany, India, Japan, Russia, England and the United States) - surveyed the Email List current needs in terms of more personalized banking services that allow for simplified management of finances through various channels (online, traditional and mobile phones, videoconferencing and bank branches). Furthermore, users' opinions on the privacy of their personal data and on Email List the value of financial management tools used on a daily basis were examined. At first, it emerged that users want to have more personalized.
Constant and valuable contacts with their bank; that is, Email List the type of connection made possible by what Cisco defines as the Internet of Everything (IoE). The Internet of Everything brings people, processes, data and things together to create more consistent and valuable network connections than ever before. According to Al Slamecka, Cisco Financial Email List Services marketing manager, “This study reveals the desire of users to have more personalized services that simplify the way they manage their finances and the willingness to provide their personal databases in exchange for a better service.
Banks that will be able to seize the opportunity to improve the attention given to the customer by offering more personalized services not only to gain market Email List share but also to strengthen customer confidence and loyalty will certainly be successful ". The main research evidence is that 78% of users would like personal financial services that are easier to use. In particular, the Email List personalized services that users want from their bank are: greater security against identity theft (83%), consultancy services to increase their savings (80%), greater financial training (73%).